Boutique

Feb 2019 - 2 Weeks

01 - PROBLEM

A digital solution bridging boutique store stylists and the digital worlds.
Boutique stylists often struggle with helping clients find the correct articles of clothing due to limited store stock, colors & sizes available, and lack of a mobile program to keep track of client preferences.
Let's fix that.

02- User Feedback

Desired Features

Two close friends have styled clients for multiple boutique companies, in-store and online. My timeframe for the projects was brief, so my user interviews were short but thorough. The key information gathered was:

Wishlist

Include a 'WishList' Section so stylists can save pieces for each client

Information Heavy

Stylists should be able to see all product information easily - picture, color, sizes, name, price, stock.

Accessories

Inclusion of accessories like watches, jewelry, hats, and scarfs so stylists can create complete outfits.

Stockroom

Include a feature letting the stylist know what is in stock at the store

Ship to Consumer

Ability for client to order items to their house - not the boutique store itself

See in Context

Ability to view any combination of clothes on a Mannequin or person, not just flat clothing images.

03 - Research

Competitive Analysis

To form the information hierarchy of Mannequin's product cards, I analyzed three industry-leading retailers's tablet-based apps to determine currently functioning designs: Amazon, Walmart, & Uniqlo. Each retailer emphasized different factors, leading me to decide how I wanted Mannequin's cards to display this info:

  • Product photo

  • Color options

  • Brand name

  • Product title

  • Rating

  • Price

  • Shipping information

  • Special tag (best seller)- Availability

  • Sizes

  • PROMINENT 'sale' tag

Analysis of similar retailers

Product Card Iterations

I dedicated an entire day to just perfecting the product card, as these would make the stylist's job not only easier, but also engage the client. These are all of the iterations explored, considering card shape, and visual hierarchy.

Iterations on Iterations on Iterations on... you get it

Winner of Card Royale

I chose to utilize an expandable card to display primary information initially and secondary information in a dropdown.Not only did the cards have to convey information about the product, but also allow stylists to take action. Relevant Iconography was vital to avoid labels & allow a clean card interface.

The most user-friendly and visually appealing card styles of the bunch

05 - Animations

Small animations, big impact.

It's the small animations that make this app feel luxurious and clean. Small visual changes, such as animating checks over the 'add to wishlist' icon in addition to a color change give user feedback for actions taken.

Icon Animations

06 - Final Screens

Boutique

Feb 2019 - 2 Weeks

01 - PROBLEM

A digital solution bridging boutique store stylists and the digital worlds.
Boutique stylists often struggle with helping clients find the correct articles of clothing due to limited store stock, colors & sizes available, and lack of a mobile program to keep track of client preferences.
Let's fix that.

02- User Feedback

Desired Features

Two close friends have styled clients for multiple boutique companies, in-store and online. My timeframe for the projects was brief, so my user interviews were short but thorough. The key information gathered was:

Wishlist

Include a 'WishList' Section so stylists can save pieces for each client

Information Heavy

Stylists should be able to see all product information easily - picture, color, sizes, name, price, stock.

Accessories

Inclusion of accessories like watches, jewelry, hats, and scarfs so stylists can create complete outfits.

Stockroom

Include a feature letting the stylist know what is in stock at the store

Ship to Consumer

Ability for client to order items to their house - not the boutique store itself

See in Context

Ability to view any combination of clothes on a Mannequin or person, not just flat clothing images.

03 - Research

Competitive Analysis

To form the information hierarchy of Mannequin's product cards, I analyzed three industry-leading retailers's tablet-based apps to determine currently functioning designs: Amazon, Walmart, & Uniqlo. Each retailer emphasized different factors, leading me to decide how I wanted Mannequin's cards to display this info:

  • Product photo

  • Color options

  • Brand name

  • Product title

  • Rating

  • Price

  • Shipping information

  • Special tag (best seller)- Availability

  • Sizes

  • PROMINENT 'sale' tag

Analysis of similar retailers

Product Card Iterations

I dedicated an entire day to just perfecting the product card, as these would make the stylist's job not only easier, but also engage the client. These are all of the iterations explored, considering card shape, and visual hierarchy.

Iterations on Iterations on Iterations on... you get it

Winner of Card Royale

I chose to utilize an expandable card to display primary information initially and secondary information in a dropdown.Not only did the cards have to convey information about the product, but also allow stylists to take action. Relevant Iconography was vital to avoid labels & allow a clean card interface.

The most user-friendly and visually appealing card styles of the bunch

05 - Animations

Small animations, big impact.

It's the small animations that make this app feel luxurious and clean. Small visual changes, such as animating checks over the 'add to wishlist' icon in addition to a color change give user feedback for actions taken.

Icon Animations

06 - Final Screens

Boutique

Feb 2019 - 2 Weeks

01 - PROBLEM

A digital solution bridging boutique store stylists and the digital worlds.
Boutique stylists often struggle with helping clients find the correct articles of clothing due to limited store stock, colors & sizes available, and lack of a mobile program to keep track of client preferences.
Let's fix that.

02- User Feedback

Desired Features

Two close friends have styled clients for multiple boutique companies, in-store and online. My timeframe for the projects was brief, so my user interviews were short but thorough. The key information gathered was:

Wishlist

Include a 'WishList' Section so stylists can save pieces for each client

Information Heavy

Stylists should be able to see all product information easily - picture, color, sizes, name, price, stock.

Accessories

Inclusion of accessories like watches, jewelry, hats, and scarfs so stylists can create complete outfits.

Stockroom

Include a feature letting the stylist know what is in stock at the store

Ship to Consumer

Ability for client to order items to their house - not the boutique store itself

See in Context

Ability to view any combination of clothes on a Mannequin or person, not just flat clothing images.

03 - Research

Competitive Analysis

To form the information hierarchy of Mannequin's product cards, I analyzed three industry-leading retailers's tablet-based apps to determine currently functioning designs: Amazon, Walmart, & Uniqlo. Each retailer emphasized different factors, leading me to decide how I wanted Mannequin's cards to display this info:

  • Product photo

  • Color options

  • Brand name

  • Product title

  • Rating

  • Price

  • Shipping information

  • Special tag (best seller)- Availability

  • Sizes

  • PROMINENT 'sale' tag

Analysis of similar retailers

Product Card Iterations

I dedicated an entire day to just perfecting the product card, as these would make the stylist's job not only easier, but also engage the client. These are all of the iterations explored, considering card shape, and visual hierarchy.

Iterations on Iterations on Iterations on... you get it

Winner of Card Royale

I chose to utilize an expandable card to display primary information initially and secondary information in a dropdown.Not only did the cards have to convey information about the product, but also allow stylists to take action. Relevant Iconography was vital to avoid labels & allow a clean card interface.

The most user-friendly and visually appealing card styles of the bunch

05 - Animations

Small animations, big impact.

It's the small animations that make this app feel luxurious and clean. Small visual changes, such as animating checks over the 'add to wishlist' icon in addition to a color change give user feedback for actions taken.

Icon Animations

06 - Final Screens